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Karl Lillrud - Puhuja

Ecommerce expert, author & speaker

Karl Lillrud is known as one of the world’s TOP 30 Global gurus, Ecommerce and Online Business experts, generating 300% increased sales. Enabling companies to transform into the world of Digital Commerce. The world’s top speaker on future innovation and leadership for business growth online, Karl Lillrud educates your audience on subjects related to business growth, online, e-commerce, consumer behavior, internet-based business, and online strategies.


Karl Lillrud was awarded by Global Gurus as TOP30 Motivational Speakers in 2023 for the second time in a row rising in the ranks to the 11th position globally. He is voted TOP 50 eCommerce speaker, TOP 30 Business Coaches 2022, TOP 50 eCommerce expert & TOP 30 eCommerce influencer. Additionally Karl is a TEDx speaker, best selling author, and online growth mentor.


”I would recommend Karl to any group looking for an informative, e-commerce, entrepreneur no matter the audience. I just can’t thank you enough for your inspiring keynote presentation on E-commerce, your presentation really stands out with real life examples.” -Rana Algowaiz – Saudi Arabia Ministry of Commerce (E-Commerce Council)


With extensive experience from Unicorn Start-ups to Fortune 500 companies in multiple industries i.e. from Internet-based, E-Commerce, Retail, Automotive, Pharmaceuticals, Government, Telecom, Bank and finance, Media and more.


As a speaker, Karl empowers his audience by sharing his passion and experience. He makes sure that the audience leaves the event with new knowledge, methods, and tools that they can apply in their environment that make their companies grow faster. With a burning interest in Digital Commerce, the growth of global e-commerce and retail, Karl started to study customer behavior and customer psychology to understand the reasoning between a paying customer and a window shopper. But also, to understand why e-commerce conversion is around 3% as compared to retail conversion of around 57%.


“Karl Lillrud is truly an amazing, inspirational speaker on many different topics around eCommerce. His range of knowledge of eCommerce is second to none, and Karl’s input into the Event went beyond the call of duty. He’s not only a complete Professional, but to work with him was a great experience. The feedback we received from the audience on the day; and the other companies who participated in eCommerce eXpo Ireland was extremely positive. Karl’s also one of the nicest guys I’ve met in my 20+ years of business! If you are considering working with him, I would recommend him highly.” -Stephen Quin, E-Commerce eXpo 


He started his first business at age 16, today 25 years later he helps organizations like Volvo, H&M, Spotify business, AstraZeneca, 3, Tele2, TUI and many more to scale their business, convert bottlenecks to opportunities and build both internal and external success factors.


Karl helped over 1000 e-commerce stores increase their conversion and market growth worldwide and to operate more efficiently, where he generates over 300% in increased conversion.


Teemat: The Future of e-commerce | Consumer Behavior | E-Commerce Post Covid-19 | Less traffic = More sales | Understanding Window Shopping


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Asiakaskokemus | Digitalisaatio & Teknologia | Johtaminen | Kasvu & Kehittäminen | Myynti & Markkinointi | Yrittäjyys